Witchery White Shirt Campaign 2025

News| 8th April 2025
Witchery White Shirt Campaign 2025
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Introducing the 17th annual Witchery White Shirt Campaign, in partnership with the Ovarian Cancer Research Foundation, and in collaboration with Founder & Creative Director of Viktoria & Woods, Margie Woods.

This is more than a shirt. It’s a longstanding commitment by Witchery, raising over $17 million for the OCRF to date. There is promising research in the pipeline, but right now there is no early detection test, treatment options are limited, and the disease more than often recurs. This needs to end.

Research holds the power to dramatically improve health outcomes for women and girls diagnosed with ovarian cancer - not just in Australia - but across the globe.

Witchery will donate 100% of all gross proceeds of every OCRF White Shirt and OCRF White Jean sold to the OCRF, helping fund life-saving research. 

Together, we’re weaving hope. 

#WhiteShirtCampaign

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